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Eric Ritter

The SEO Sommelier®

SEO

Which Marketing Channel Gives You the Most Bang for Your Click?

August 14, 2014 by Eric Ritter

Don’t think SEO matters? Think again.

Thanks to an infographic by Conductor featuring the most concise industry data I’ve seen so far this year you can see from which channels brands get the most customers from.

The infographic shows in detail which channel (social, organic search, email, or PPC) gets the most visitors, results in the most customers, and thus gives you the most bang for your click.

To no surprise the channel that drives the most visitors is organic search.

According to Conductor: “Visitors from organic search are 2X more likely to be extremely engaged and visit more than five pages when compared to the other channels.” Wow.

[Read more…] about Which Marketing Channel Gives You the Most Bang for Your Click?

Filed Under: Digital Marketing Tagged With: infographic, SEO

The future of search is here: Google makes semantic search official

September 27, 2013 by Eric Ritter

Along with the cool google search timeline above google made semantic search official on its 15th birthday.

In celebration of its 15th birthday, google put up a must read blog post with many interesting announcements: “Fifteen years on—and we’re just getting started” – among them (if you read between the lines) the official unveiling of semantic search. this of course took me down the road of what this means for the bigger picture of search: [Read more…] about The future of search is here: Google makes semantic search official

Filed Under: Digital Marketing Tagged With: Google, search, Search Engine Optimization, SEO

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